Wednesday, July 2, 2014

YouTube Homepage Custom Masthead Advertising Guide with Cost

Over 80 million people visit YouTube each day. If your business has the budget and the need to leave a global impact upon the minds of  millions of audience then advertising on YouTube homepage via Masthead banners is the best option. 

YouTube provides you the option to advertise on its homepage through custom mastheads for a full 24 hours. YouTube receives over 80 million unique global users a day so that's a massive exposure for your brand. The Masthead Unit ads comes with standard and expandable options. You can apply your full creativity on the canvas to display your brand message. Interactive rich media and social media links provide a great channel for tremendous user engagement.

Advantages of Advertising on YouTube homepage

  • Massive reach of an average of over 80M unique users per day
  • Homepage roadblocks displays your brand message for full 24 hours
  • You can get over 210M impressions daily
  • Mastheads offers high CTR's
  • A massive flow of referral traffic through YouTube can be achieved
  • Increased brand related searches on Google

Ad Formats

There are 2 formats available: 

Masthead Standard: a 970x250 pixel in-page unit running the full width of the YouTube homepage. 

Masthead Lite: a 265x150 video thumbnail plus a 495x150 banner ad, that creates a 760x150 ad unit. 

Both are available as expandable ad units.

Cost for Taking Over YouTube's Homepage for One Complete Day (24 Hours)

Take a deep breath and relax! Its a whopping over $400,000 per day. If your brand can afford that budget then you have the power to reach almost half of the world's population through YouTube.

How to Advertise?

You need to first sign up for an account with Adwords, then visit this URL. The YouTube customer service experts will let you know about the additional details. You will need to talk with YouTube advertisement executives in order to run your ad on the homepage. After all, it costs big money, isn't it?

Also See:

YouTube Marketing Best Strategies
How to SEO for YouTube
Seo Lessons
Facebook Marketing Strategy
Pinterest Marketing Guide
3 Seo Fundamentals Every Webmaster Should Follow
Best and Worst Time to Post on Social Media Channels
Social Media Business Demographics
51 Secrets That You Didn't Know About Google