With 3,424,971,237 people, or 46.1% of the total human population actively using the internet, digital marketing is the most effective way to reach your potential customers nowadays.
Digital marketing, in its very basic nature, is directing traffic to your business' main website. By growing traffic to your website, it will increase the chance of conversion, which is the transformation of a website visitor to an actual buyer. But with the vast diversity of digital marketing tactics, techniques, and jargons, it can be a daunting task.
1. Content Marketing: Blogging
Blogging has many advantages to your business. The first and foremost is to show your business' expertise and knowledge about what you're doing. By showing that you actually know what your business is and how dedicated you are, it will generate credibility in the eyes of your customers.
The second is to build awareness of your products or services, and its value. Many people didn't realize a product or service is…
Digital marketing, in its very basic nature, is directing traffic to your business' main website. By growing traffic to your website, it will increase the chance of conversion, which is the transformation of a website visitor to an actual buyer. But with the vast diversity of digital marketing tactics, techniques, and jargons, it can be a daunting task.
1. Content Marketing: Blogging
Blogging has many advantages to your business. The first and foremost is to show your business' expertise and knowledge about what you're doing. By showing that you actually know what your business is and how dedicated you are, it will generate credibility in the eyes of your customers.
The second is to build awareness of your products or services, and its value. Many people didn't realize a product or service is…