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Showing posts from September, 2016

Get Automated Insights From Google On Your Mobile App

Google has launched a new stream of automated insights in its official Analytics app. This is a great improvement where webmasters will be able to see key metrics and areas where there is scope for improvement. This will reduce the overall time taken on manual data analysis in order to find out the key areas of improvement. Instead, the Google Analytics App will now send automated insights on your mobile app informing you which actions are driving more conversions so that you can continuously improve your site and increase your ROI. 




The data is available in the Assistant Screen and it lets you see key trends in just 5 minutes. Moreover as the app learns more about your business, it gets smarter and smarter. It’s available now in Google mobile app on Android and iOS, so you can easily grab insights on the go.

How it Helps?


Analyzes the available data to give you meaningful insights and recommendations.Offers quick tips on how to improve your Google Analytics data.It reacts to your feedba…

The Definitive Guide to Product Bundling

An e-commerce website can drive more sales and improve conversion rate with product bundling. Under product bundling, multiple products are clustered under the same package. Consider the below screenshot to get a better understanding of it:


In the above example, the e-commerce website combined four different products to cater to one customer. It drives sales for multiple products with a minimum of marketing tactics. The amount of money saved on the purchase drives customers to make the purchase.
How to Create Product Bundles?
As per Matt, owner m2media, a creative web design company in Brisbane, "For an e–commerce business to flourish it has to adapt to the ever-changing dynamics of the digital world. Product bundling is the latest trend which has to be a prominent feature of services provided by a web designing company".
Align with e-commerce websites which provide with licenses and extensions to support product bundles. You can opt for:
WooCommerce: Provides with pre-configured…