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Showing posts from November, 2016

Google Migrating to Mobile First Indexing - Here Are The Steps You Need to Take!

Google has started migrating on mobile first indexing meaning it will give priority to mobile pages getting indexed and ranked first as opposed to a desktop first indexing a system that Google currently follows. This system of desktop first indexing and ranking is slowly getting replaced and mobile pages are becoming a priority. 

What Does This Means?


Google will now use mobile as the primary index and desktop as the secondary index for ranking webpages.Sites will rank on keywords that are optimized for mobile sites as opposed to desktop sites. This change is very slow so you might not notice immediately but in the near future, webpages and keywords optimized for mobile will rank higher and those optimized for desktop will remain to lose their visibility.

This certainly means, you need to make some technical changes in order to enable your website to continue ranking high on the search results. 




Guidelines for Webmasters to  Have a Mobile-Focussed Index

1- Ensure to have the primary conten…

The New Google Interface Might Have "Settings" and "Tools" As 2 New Labels

Google is constantly changing its user interface in order to make it more user friendly. During it's routine test runs, a new search interface was noticed as displayed in the below screenshot:


This new search interface has 2 new labels namely "Settings" and "Tools". In the current interface (as displayed in the below screenshot), there is a gear icon that has a drop down containing the search settings option. The new interface is more user friendly as many users remain unaware about the search settings label being hidden inside the gear icon. 


Also See:

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Google's New Pixel Phone and What it Means For Mobile SEO?

Google’s new Pixel phone comes preloaded with Google assistant, the successor to Google Now. Check out why we think Google Pixel and its voice search will change mobile SEO as we know it. 

The Google Pixel is poised to make a big splash in the upcoming holiday battle for smartphone supremacy.
It’s the search giant's first significant move in the smartphone market since the introduction of the Nexus phone line.
Critics are praising the Pixel, and coming away especially impressed with Google assistant; Google’s replacement for the Google Now platform.
Google is calling it, the “next evolution” of Google search, indicating serious confidence in the future of voice search.
Though, it’s not surprising to see voice search hailed as the next big thing. After all, both Apple and Amazon are pushing their own voice assistants.
Based on the market trends, it’s a safe assumption that voice assistants are catching on fast.
Their growing popularity has us wondering what effect they’ll have on traditio…