6 Link Building Outreach Tools I Use To Identify Prospects

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Link building outreach tools can supercharge your SEO campaigns. Around 53% of SEO experts and marketers believe that link building can positively affect a website’s ranking on search engines like Google and Bing.

Google has over 200 rankings factors including link building, website speed, and content quality. But most of the experts believe that link building is the top-ranking factor among these 200.

There are tons of backlink strategies we can use to generate quality links on our website. Some of them are broken link building, guest postings, and resource pages. But doing this process manually can’t be possible and that’s why we need link building outreach tools.

Related: Use These 4 Techniques To Build Links in 2021

The top link building outreach tools to drive positive ROI for your SEO campaigns are:

SEMrush Backlink Gap Tool

SEMrush is one of the leading SEO tools providers. From the tools bucket, SEMrush offers great link building tools that can be used to find potential link opportunities for your website. 

With “Backlink Gap”, you can find link prospects by adding your and your competitor’s domains. SEMrush starts analyzing these domains and comes with a list of untapped backlinks opportunities. You can add up to five competitor domains.

Related: SEMrush Review 2021 – Top Features Compared

SEMrush allows you to choose between the root domain, subdomain, and specific URL. 

How To Use SEMrush Backlink Gap Tool For Link Building

First, enter your and your competitor’s domain and click on the find prospects button as shown in the image below.

SEMrush Backlink Gap

On the next screen, you will see thousands of websites that are linked to your competitor’s domain and not yours. Here, to refine results, you can also apply filters like authority score and country.

SEMrush Backlink Gap Results

All the websites shown in the above picture are pointing to competitors domains but not yours. You can further download these results in an Excel or CSV file and share with your team members.

Related: SE Ranking vs. SEMrush: Which SEO Tool is Best For Beginners?

Hunter Link Building Tool

To outreach webmasters, you need an email address. Hunter is an email extractor or email address finder tool that enables you to find an email address of any business domain or website. Hunter is trusted by over 2 million businesses including Google, IBM, Microsoft, Adobe, inVision, and Manpower. 

Related: Email Marketing Stats To Kickstart Your Campaign

Hunter has a database of over 100 million indexed email addresses of different companies and their employees. Hunter even allows you to find the email address of someone using the person’s full name.

Hunter also offers “Bulk Email Finder”, which you can use to find bulk email addresses in a few seconds. To make your task easy, it offers a free Google sheet add-on that lets you find email addresses directly from your Google sheet.

With its “Email Verifier”, verify the availability and deliverability of any email address you find on the web. To help you find email addresses directly from the website you are browsing without even going to your Hunter dashboard, you can install a free chrome extension powered by Hunter.

Related: Best Email Marketing Services

How To Use Hunter For Link Building

Open the website and enter any domains and click on the button as shown in the image below.

Hunter Find Email Address

After clicking on the button, Hunter shows you all the emails associated with the domain. In the image below, you can see a green button, it tells that the email addresses are verified.

Hunter Result

Even, you can check the sources behind the email addresses as shown in the image below.

Hunter Email Address Sources
Ahrefs Content Explorer

With over 1 billion databases of articles, Ahrefs can help you in finding the top-performing content in any niche you want. Ahrefs is an extremely popular SEO tool with great features. The “Content Explorer” is one awesome tool that comes from the tools basket of Ahrefs. 

Related: Related: Ahrefs vs SEMrush vs Ubersuggest: Which is a Better SEO Tool?

Find untapped content under your niche for guest posting opportunities with Content Explorer. It also displays metrics like organic monthly traffic, social shares, number of referring domains and backlinks, DR (Domain Rating), and traffic value.

You can even use various Google search operators like AND or “ ” with content explorer for refined results and good link building opportunities.

With 12 advanced filters including the type of link (broken or live), publish date, language, social share count, domain rating, word count, traffic value, organic traffic, number of referring domains, and author, you can refine your search even more to get exactly the results you want.

How To Use Ahrefs Content Explorer For Link Building

The first step is to enter any topic you want and choose the location as shown in the image below.

Enter Topic

Now, you can see in the below image, there are over 500k articles for the topic “content marketing”. Here you can check DR, referring domains, organic traffic, traffic value, and social shares on platforms including Twitter, Facebook, and Pinterest.

Related: B2B Content Marketing Ideas

Ahrefs Content Explorer Results

For targeted results, you can set filters like one link per domain and authority. To find which domain is not linking with your website, you can add your domain in the “highlight unlinked domains” filter.

Dibz Link Prospecting Tool

Dibz is a link building and prospecting software that you can use to find quality link prospects in no time. Dibz allows you to use advanced Google search operators and modifiers like OR, AND, and “ “.

To filter spam or irrelevant link building prospects, Dibz offers a custom spam algorithm with over 17 metrics that help you remove low-quality sites from your list.

Related: Will You Use A PBN To Build Links? See The Pros and Cons

You can import all the link building prospects you discovered to Pitchbox to directly start outreaching and track performance. Dibz can also integrate with Ahrefs to provide links data like DR, PR, backlinks, referring domains, organic traffic, and keywords.

How To Use Dibz For Link Building

First, you need to register on Dibz (it offers a free 14-days trial). After that, create a new search as shown in the image below.

Dibz Create Campaign

Now, enter the campaign name, client name, and the keywords (niche relevant), and hit the next step button similar to the below image.

Dibz Results

Now choose the type of research you want Dibz to perform. Research type includes guest blogging, local citations, resource pages, giveaways, donations, reviews, forums, content promoters, and blog comments. You also have to pick the type of operator as seen in the image below.

The last step is to select the language, domain extension, date range, result per query, and additional Ahrefs data and hit “Start Scrape”.

Now, check the results by clicking on the “result option” from the left navigation as seen in the image below.

You get the similar screen as below. Check link, spam score, and DR.

Dibz Prospects

You can also download this report as an Excel file.

Pitchbox Link Building Outreaching Tool

Pitchbox is a well-known link building prospecting, outreaching, and follow-up platform. It is used by thousands of SEO experts in over 60 countries including Adobe, Radisson, and Rover. Pitchbox has tons of in-build link building campaigns that are ready to use.

Related: Marvellous SEO Link Building Tools

You can use Pitchbox for over 20 link building strategies including blogger outreach, roundups, resource pages, skyscrapers, broken links, guest posting, and product reviews. Pitchbox offers integration with major SEO tools like Ahrefs, Majestic, SEMrush, and Moz. You can use these integrations to use SEO metrics like DR, UR, referring domains, backlinks, organic keywords, and traffic.

Related: Free SEO Tools (No Credit Card Needed)

For outreaching to potential link building prospects, Pitchbox offers an in-build email engine that lets you create personalized messages and follow-ups. You can even automate your workflow using email sequencing, automatic follow up can save you hundreds of hours.

With reports and analytics, you can check your camping performance with deep insights. It also offers white-labelled reports to help you impress your clients.

How To Use Pitchbox For Link Building

The first step is to pick up any campaign according to your needs. For example, here I am choosing “Blogger Outreach” as shown in the image below.

Pitchbox Create New Campaign

Now, you need to fill in some details like campaign name, country, and keywords related to your niche.

Pitchbox Campaign Details

By scrolling a little bit, you will get the option to add filters from tools like Ahrefs. You can set DR, backlinks, referring domains, organic keywords, and traffic.

After a successful campaign creation, you will see a similar image as below.

Finally, click on the “Impact” and Pitchbox displays tons of quality websites that you can approach for guest posting.

Pitchbox Results
BuzzStream Link Building Tool

BuzzStream is a great tool that is used by giant marketers like Canva, Indeed, Airbnb, Glassdoor, Shopify, and 99desgins.

It speeds up your link prospect process by allowing you to research and gather website data automatically. You can even send personalized messages to link prospects by using BuzzStreams in-build templates and schedule abilities.

Manage all your link building tasks without any complications using BuzzStream link building management. Check which prospects have been contacted and which needs to be contacted.

With advanced reports, you can check which of your link building campaigns is progressing good and which needs improvement. You get fully customized reports in which you can make any changes as you want. 

How To Use BuzzStream For Link Building

BuzzStream offers a free “Link Building Query Generator”, that you can use to generate tons of advanced queries for finding guest posting sites.

You need to enter your product category, website niche/market, and keyword as shown in the image below.

Using BuzzStream

BuzStream will display tons of quality guest posting opportunities with a button to redirect you directly to the Google search result. Apart from that, you get product reviews and directories search operators.

Related: List of Google Search Operators With Examples

BuzzStream Results

Conclusion

Link building is a very essential factor behind the success of any website. However, doing quality link building for your website is not an easy task. You have to find thousands of quality websites and need to approach hundreds of webmasters, to get a few quality links to your domain. To save lots of time, you can use any of the above link building outreach tools as all the tools are very popular and ready to use.